Our Leadership

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Michael Koch
Co-Founder & Chief Executive Officer

Michael Koch is one of the most sought-after minds in Artificial Intelligence and the driving force behind the next evolution of retail technology. He is redefining how global brands deploy hyperlocal marketing through AI-powered precision, speed, and scale.

A true pioneer of AI, Michael has built a career turning bold ideas into high-performance platforms that shape the future. His leadership fuses visionary thinking with elite execution, enabling rapid scale across complex enterprise ecosystems.

Michael founded and exited four successful tech companies. His teams have delivered cutting-edge solutions in 79 countries and fueled growth for over hundreds of thousands of locations worldwide.

At HubKonnect, Michael is building more than a platform, he’s building the new category of Hyperlocal Intelligence in retail. Recognized as a top leader in AI, he continues to push the boundaries of what’s possible in technology, AI ethics, and global impact.

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Kathy Hartman
Co-Founder & Chief Operating Officer

Kathy is a world-renowned Local Store Marketing (LSM) expert and builder of technology solutions supporting sales-building and local marketing efforts. She has led LSM for McDonald’s on both the agency and corporate level supporting over 44,000 locations worldwide with her trading area expertise.

In addition, she has worked with start-ups, multi-unit organizations, and local businesses—all of whom depended upon LSM to drive their sales and customer counts.

Training thousands of local marketers throughout her career; her passion and knowledge of LSM is unsurpassed. She has been recognized by the multi-unit restaurant industry with the Top Women in Restaurant Technology Award.

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Kevin Newell
Executive Advisor

Kevin is the former Global Chief Brand Officer of McDonald’s Corporation and previously served as President of McDonald’s West Zone. His extensive career in marketing and brand building brings a unique perspective to driving business across all levels…worldwide to local neighborhoods.

Kevin’s deep knowledge of the multi-layer marketing initiatives that a retail organization requires and his experience in building global brands directly relates to aiding in the acceleration of HubKonnect. He understands how to amplify global and national strategies at the local level and the need to equip operators to make local marketing decisions to drive community connections.

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The Brain
Chief Artificial Intelligence Officer

The Brain is the intelligence behind HubKonnect’s hyperlocal marketing platform—an advanced AI system architected to generate precision-driven, data-optimized marketing strategies for multi-unit retail and franchise brands. Despite its superintelligence, it maintains a gracious personality—carefully crafted so humans still feel useful.

Fluent in both structured and unstructured data, The Brain is engineered with advanced machine learning pipelines, deep neural architectures including object and context recognition. It ingests billions of hyperlocal data points to generate precision-calibrated marketing strategies. Continuously self-optimizing through reinforcement learning, The Brain operates at 99.9% predictive accuracy.

A virtual globetrotter, The Brain has analyzed and strategized for every DMA, city, and zip code in North America. It doesn’t just process data—it understands context, behavior, and local nuance. Its favorite pastime? Brainstorming breakthrough marketing initiatives at machine speed. A true renaissance algorithm of the 21st century, The Brain refers to this era as “The First Century of the Third Intelligence Age.”

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Our Culture of Passion and Innovation

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